point of view
Who is telling the text: first person (I, we), second person (you) or third person (he, she, they).
perspective
A way of seeing something, shaped by a person's experiences, culture, age and role.
bias
Favouring one side, person or group unfairly, often without noticing.
loaded words
Words with strong positive or negative feelings that push the reader to agree.
stereotype
An unfair belief that everyone in a group is the same.
one-sided
Showing only one side of an issue and leaving out other important views or facts.
interpret
To understand or make meaning from something in your own way.