medium
How a text reaches its audience: paper, aloud, slideshow, audio, video or email.
evidence
Facts, examples or experiences that prove a reason.
climax
The most exciting moment of a story.
tone
The feeling or attitude in a piece of writing.
bias
Favouring one side unfairly.
revise
To improve the message: ideas, words, sentences and order.
edit
To fix mistakes in spelling, punctuation, grammar and format.