news values
Criteria editors use to choose stories, such as timeliness, proximity, impact and conflict.
lead
The opening sentence or paragraph of a news story, answering who, what, when, where and why.
inverted pyramid
A news structure that gives the most important information first and the least important last.
attribution
Identifying the source of a quotation or piece of information.
framing
Shaping how audiences understand a story through choices of words, order, sources, images and placement.
caption
Words under a photo that explain it and anchor how it is read.